In this video, I’m joined by Kevin Appleby to talk about all things building a great finance team. Kevin is a former CFO and current CFO mentor, so this is a must-watch for all first-time CFOs out there!
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Timestamps:
00:00 Intro
01:37 The shift from number cruncher to business partner
04:06 What holds finance professionals back
05:47 Why storytelling is a critical CFO skill
06:57 Asking "why" vs. just reporting numbers
08:42 How to develop your finance team
11:11 From bookkeeper mindset to forward-looking CFO
14:36 The power of mentorship for CFOs
16:02 External vs. internal face of finance
17:47 What keeps new CFOs up at night
19:29 Overcoming imposter syndrome as a CFO
22:17 How to know what skills to develop
23:26 The CFO competency framework (45 skills)
25:14 Three types of CFO roles explained
28:59 Nobody is 100% ready for the CFO role
31:25 The 3-question presentation framework
33:26 Non-traditional paths to CFO
35:27 Case study: How financial planning saved a business
37:20 Risk management as CFO DNA
41:46 Your first 90 days as a new CFO
44:46 Using Porter's Five Forces & PESTLE analysis
47:18 AI and technology in finance
48:27 Life outside work: Hobbies & football chat
50:10 Closing thoughts & where to find David

